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Kevyn Aucoin Contour Eyeshadow Palette in Deep ($39)

Whether you're not too fussy with makeup or you've got skills like Pat McGrath, a small, neutral eyeshadow palette should be in your collection. But make sure it's a good one. Kevyn Aucoin's 6-pan Contour Eyeshadow Palette became an instant staple in my makeup routine since the first time I tried it nearly three years ago. The brand has four versions of the palette to suit a range of skin tones, but the Deep version is by far my favorite.

The quality is incredible: It contains three mattes and three shimmers that apply and blend beautifully without ever getting patchy. It's got two of my favorite-ever transition shades plus a coal black shadow which you can use to smoke out eye looks or use with an angled brush for eyeliner. I brought used this both on its own and with my delightfully colorful but currently sold-out Danessa Myricks Freedom Palette.