20 Products You Need to Buy the Day You Turn 30

Why: Before you start injecting your lips with fillers, try plumping them with a hardworking balm. Plus, with the number of weddings you'll be attending during high season, you'll need to be lipstick ready at all times. A nourishing product will make sure the color slides across your pucker with ease.

Try: I go through so many jars of Elizabeth Arden Eight Hour Cream Intensive Lip Repair Balm ($33) that I now use the empty containers as pill boxes. The creamy hypoallergenic formula is addictive thanks to essential fatty acids, shea butter, honey extract, and arnica oil. The minty eucalyptus scent makes it kissing-approved. And in a pinch, I also use it on my cuticles, brows, or as a subtle cheek highlighter.