The makers of this drugstore favorite were inspired by the streets of Milan to conceptualize the collection of cosmetics. Expect additional influences from culture, art, and fashion in the chic products. Milani is all about pops of color at an affordable price point. Tati of Glamlifeguru is such a fan that she once went to five stores to get her hands on a limited-edition range of lip colors that she swears by.
We're partial to the ergonomic Eye Tech Perfection Liquid Liner ($8), which is an innovative must try made with a nonfeathering, water-resistant formula. If a subtle pop of metallic color is what you desire, then the black-based Fierce Foil Eyeliner ($8) is the way to go. But if there is one product that really gives this brand YouTube cred, it’s the 35-plus shades of Color Statement Lipstick ($9), which are known for their superb color payoff and candy-like scent.