These Will Be the Most Influential Beauty Brands of 2017

Pat McGrath is arguably the most influential makeup artist of our time. For the past few years, she's been the global creative-design director for Procter & Gamble and has overseen Max Factor and CoverGirl. This year, she debuted her own line, Pat McGrath Labs, which consists of a handful of powerfully pigmented products like highlighters and glitter lip kits. As she continues to tease us with shimmery eye shadows and creams, we know that the lustrous launches will keep coming well into 2017.