Every year, the Victoria's Secret models rock the runway with fresh, naturally made-up faces. But this time, lead makeup artist Tom Pecheux is giving the look more of an edge. "It's going to be an evolution of what happened in Paris last year," he said, noting the look being a soft, smoky eye and customized neutral and pink lips.
"I don't think girls who are going to Victoria's Secret are going there to buy only plain cotton underwear," he said. "They're looking for something more. It kind of matches the [vibe]. When you are at that age and that beautiful and on stage with beautiful underwear, fun accessories, and incredible wings, I think you want to look sexy. The makeup needs to be — in a very gentle way — more makeup. And when I say more, it's still subtle."
This will be executed as a shimmery neutral lid with taupe in the crease. There's a smoky, smudged eyeliner on top and brown shadow lining the bottom lashes. Highlighter is placed on the inner corners of the eye, an old-school trick for opening them up. There are two coats of mascara on the upper lashes and one on the lower ones.