Celebrity Beauty Brands Are (Still) Popping Up Left and Right

In January, Peyton List launched Pley Beauty, which she'd been working on for two years. The company carries color cosmetics products, such as eyeliners, eyeshadow palettes, lipsticks, and more. "It was crazy, because even when the whole world was shut down and it felt like I had no idea what would happen with filming and everything else, I was still meeting and developing this beauty brand," List previously told POPSUGAR. Her brand is for "people that love beauty and love expressing themselves but also care about their impact [on the world] and the environment."