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During a cover story with Variety about his career, Braun reflected on the Big Machine Records acquisition and Swift's reaction to it. "I regret and it makes me sad that Taylor had that reaction to the deal," he said. He then claimed that the details Taylor shared about the acquisition were "not based on anything factual." "I don't know what story she was told. I asked for her to sit down with me several times, but she refused. I offered to sell her the catalog back and went under NDA, but her team refused," he continued, seemingly referencing when he sold Swift's masters to Shamrock Holdings in November 2020. "It all seems very unfortunate. Open communication is important and can lead to understanding." He added that he wishes Swift "nothing but the best" and finds "her to be an incredibly talented artist."