J Lo Nails the Thongkini and High-Leg Trends in 1 Swimsuit

Jennifer Lopez is tapping into two of the biggest swimwear trends to promote her JLo Beauty line. The 53-year-old multihyphenate slipped into a white thongkini, a swimsuit style that gained steam in 2022 and is still going strong a year later. The design included a tall neckline and a super-high-cut leg, another celebrity swimwear trend for summer 2023. Lopez finished the look with bronzy eye makeup, glossy lips, and her signature glowing, sun-kissed skin. Her brown hair had plenty of volume, styled off her face yet hanging freely.

It's not the first time the "Mother" actress has tapped into the thong craze for JLo Beauty photos. She stunned in a Norma Kamali black cutout thong bodysuit in July 2022, a silhouette also replete with a high-rise leg that accentuated her curves. In June of this year, she opted for a Bao Tranchi thong bodysuit with cutouts on her chest, abs, and side, promoting JLo Beauty's Booty Balm ($65) and Mini Body Trio ($44).

Recently, Lopez also revealed more images for her JLo Jennifer Lopez shoe collection for Revolve, looking glam in a lilac feathered minidress and six-inch metallic sandals. She was also spotted in 2000s-inspired looks on the set of "Unstoppable," Ben Affleck's upcoming film that centers on American wrestler Anthony Robles.

Scroll up for a closer look at Lopez's high-cut white thongkini in her latest JLo Beauty campaign.