Freda Salvador Interview
Freda Salvador's Founders Talk Gigi Hadid, Must-Have Travel Shoes, and Making It Big
![PS: What are the differences between your customers' styles in SF and NYC, and do you think about the differences between West Coast and East Coast when you're designing?
CPN: [New York is] clean, edgy, modern.
MP: Here there's a little bit more ease and bohemian [feel], and just effortless.
CPN: I feel like the prints do really well here [in SF]. People are really looking for something that's going to make them stand out so, like, a printed-snake or a red croc. NY is much more solid or black or graphic.](https://media1.popsugar-assets.com/files/thumbor/4xXwAME2nW823LUHlxbtxWfV0YU/fit-in/1024x1024/filters:format_auto-!!-:strip_icc-!!-/2017/06/01/747/n/1922564/4499b533bacfd89b_CROSS_3_of_8_/i/PS-What-differences-between-your-customers-styles-SF.jpg "PS: What are the differences between your customers' styles in SF and NYC, and do you think about the differences between West Coast and East Coast when you're designing?
CPN: [New York is] clean, edgy, modern.
MP: Here there's a little bit more ease and bohemian [feel], and just effortless.
CPN: I feel like the prints do really well here [in SF]. People are really looking for something that's going to make them stand out so, like, a printed-snake or a red croc. NY is much more solid or black or graphic.")
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