Sergio Hudson Shares a Powerful Story About the Reveal of Michelle Obama's Inaugural Outfit

When Michelle Obama stepped out at the 2021 inauguration wearing Sergio Hudson, I nodded my head and smiled knowingly. I suspect the rest of the fashion industry was nodding along with me, fully aware that Michelle has worked with stylist Meredith Koop for all of her moments in the spotlight, and this appearance wouldn't be any less powerful or meaningful than the ones before. But inaugural designer Sergio Hudson, who launched his luxury ready-to-wear brand in 2014 out of LA (Vice President Kamala Harris wore one of his black dresses later that evening), experienced this day differently.

"For a brief moment, I forgot I designed the look and was experiencing it like everyone else."

"I was in the airport, waiting in the American Airlines lounge, when Mrs. Obama stepped out, and there was an audible gasp that went through the lounge," Sergio told me. "People immediately started asking who designed her look, and the girl next to me googled it and read out loud that the designer was Sergio Hudson. I knew it was only a matter of time before she found my picture, so I just walked out to catch my breath. I was shocked that it made such a statement. For a brief moment, I forgot I designed the look and was experiencing it like everyone else."

Sergio had created outfits for Michelle before — including a sparkly, midnight-blue jumpsuit for the 2019 Essence festival and a jewel-toned purple pantsuit for her Becoming tour, which came equipped with a sequined bustier — but this one wasn't really about the glitz and the glam. By wearing a power look from a Black-owned label straight off the runway, exactly as it was initially imagined (albeit with pants), Michelle was championing Sergio's vision and propelling our nation forward at an important moment in the history of representation.

"The oxblood color [of the ensemble] was taken directly from my collection. There was no extra thought put into it," Sergio said. I had to ask him about the addition of the signature gold, circular statement belt, which we also see throughout his new spring 2021 collection. Michelle herself has worn variations of the belt twice before. "A bold statement belt is always going to be timeless because it finishes the look; it gives you that extra 'oomph,' an extra layer of fashion — it dresses up any outfit like a piece of jewelry."

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For spring 2021, Sergio looked to powerful television and film icons from the '90s to churn out a range that is as glamorous and colorful as ever but also deliberately catered to the work-from-home lifestyle we've become accustomed to. Ahead, he sheds light on the process of dressing political leaders and shares his beautiful new line, which is currently available for preorder on sergiohudson.com. And yes — in case you were wondering — he can certainly imagine Michelle and Kamala incorporating these pieces into their work wardrobes. I imagine that soon, googling will be out of the question. Everyone will already know a Sergio Hudson outfit when they see one.

Michelle Obama's Sergio Hudson Look For the Inauguration
Getty

Michelle Obama's Sergio Hudson Look For the Inauguration

"We've worked with the former first lady before, providing looks for her book tour. This time, her stylist Meredith Koop (one of the best stylists in the game) was interested in a look from my fall 2020 collection. We edited that look to make it more of a fit for Mrs. Obama. Each custom dressing opportunity is different. Sometimes, the team already has a look that I've done in mind for inspiration, and other times, I provide entirely new sketches. Whatever the process, the design is always something very true to the Sergio Hudson brand," Sergio said.

Kamala Harris's Sergio Hudson Look For "Celebrating America"
Getty | JOSHUA ROBERTS

Kamala Harris's Sergio Hudson Look For "Celebrating America"

"I received a message the morning of the inauguration that the VP would be wearing my look but hadn't seen it. It was definitely a one-of-a-kind moment."

Sergio Hudson's Inspiration For Spring 2021
Everett Collection

Sergio Hudson's Inspiration For Spring 2021

"I wanted to explore what working women that love fashion are doing now. I wondered, 'How does a woman who loves getting dressed every day get her joy when she's not going into the office?' From that, I took inspiration from two characters: Jacqueline from Boomerang, who was played by Robin Givens, and Amanda from Melrose Place, who was played by Heather Locklear. These were powerful women who loved fashion and loved their femininity, but they ran companies and they had a strong presence in the workplace. I imagined what these women would be wearing during a time like this, and that's how we came up with ideas for this collection."

See Sergio Hudson's Spring 2021 Collection
Sergio Hudson | Allen Cooley

See Sergio Hudson's Spring 2021 Collection

"I really wanted colors that would evoke happiness during such a dark time, so we went for colors that inspired joy. It's made for you to be comfortable but still fashionable, so any of the jumpsuits, jackets, and definitely the pants [would work for our political leaders]." Sergio Hudson spring 2021 is currently available to preorder — scroll to see more.