Skip Nav
Beginner Fitness Tips
Are Your Workouts Too Intense? The Pros and Cons of HIIT
Healthy Snacks
5 Buzziest New Health Foods to Add to Your Snack List
Healthy Recipes
65 Healthy Salads to Pin ( . . . and Make and Eat)

Nike Equality Commercial

See the Emotional Nike Ad That Just Aired During the Grammys

In sports, it doesn't matter where you come from or the differences among yourself and your teammates — it's what you do. That's the idea behind Nike's new initiative, a film titled "Equality," that is set to premiere during the Grammys tonight and again next week during the NBA All-Star Game. The goal of the film is to inspire us to take the values of sportsmanship to our everyday lives.

The film stars some of the world's most famous athletes, including Serena Williams, Kevin Durant, and LeBron James. It is narrated by actor Michael B. Jordan and features music from Alicia Keys. Over footage of athletes in a city, Jordan's voice can be heard saying, "Opportunity should not discriminate. The ball should bounce the same for everyone. Worth should outshine color. If we can be equals here, we can be equals everywhere."

The film ends with the words "Equality has no boundaries." Nike has led by example by partnering with PeacePlayers and MENTOR:The National Mentoring Partnership.

Join The Conversation
Alicia Keys Musical Impressions With Jimmy Fallon Video
Alicia Keys Glamour Interview 2017
Alicia Keys Talks About Acne
What Beauty Products Does Alicia Keys Use?
2016 No-Makeup Trend (video)
Alicia Keys's Son Egypt Writes His First Song November 2016
Alicia Keys and Jay Z Perform "Empire State of Mind" in NYC

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fitness
All the Latest From Ryan Reynolds