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Beauty Brands Started by Women

11 Women-Founded Beauty Brands That You Should Have Tried by Now

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If you're both a beauty-lover and a feminist, you've probably experienced makeup shaming in spades. "You can't be a feminist and be obsessed with how you look!" say some. "Makeup is inherently antifeminist!" spout off others. We say that's total bullsh*t. Feminism is about freedom and self-empowerment, and if you feel empowered rocking beach waves and a fierce red lip, then do you.

In honor of International Women's Day, we rounded up eight badass women who started their own beauty lines. One sold her engagement ring, while others quit their high-power finance jobs in the name of following their dreams. After all, in our minds, few things are as empowering as seeing your name on a product on Sephora shelves. Read on to learn more about these incredible women and discover their brands.

Image Source: Courtesy of Huda Beauty
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