These Are the 12 Hottest New Beauty Launches For July

"The innovative BareMinerals Made-2-Fit Fresh Faced Foundation ($49) is so cool because you can't get it at a store or online. Instead, you need to download the app for the product in the app store (available on iPhone and iOS). The app helps you shade-match a bespoke color, and I explained the easy process in detail here. Now that I've received my shade, I can report that it's the correct color and I love the dewy yet buildable coverage. I can see this becoming a popular new way to find and buy the right foundation!" — LL