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When Disney World opened in 1971, a one-day ticket cost just $3.50. A one-day ticket today starts at $109, and that price tends to go up every year. Disney doesn't announce these rate increases ahead of time, but they usually happen sometime in February. (In fact, some passes and Park Hopper tickets have already increased in price.) Bottom line — if you are planning a trip this year, the best time to get your tickets is now.