Facebook 2018 Topics and Trend Report Predictions
17 Trends Facebook Thinks Will Go Mainstream in 2018
1
One-Size-Fits-All Products
Facebook says that "decision fatigue" is giving rise to an entirely new breed of products that are made by companies that focus on one product (and sometimes, only one model). Simplicity is the name of the game — and increased quality on that singular product means that people are more likely to buy in multiples and be brand-loyal.
