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Cue the song "Blue" by Eiffel 65 because these oats are unreal. This flavor gets its gorgeous color from spirulina. Usually spirulina has a really strong taste that may make you want to stay far away from it, but Purely Elizabeth has managed to make it so tasty, with no strange taste left in the mouth. On the health benefits, Stein told us, "Spirulina is high in protein and a good source of antioxidants, B vitamins, calcium, and iron."