We are all superbusy people looking for food to eat on the go in the morning or as an afternoon pick-me-up. If you're tired of having the same yogurt cup or granola bar and want to change up your routine, you're in for something great. Purely Elizabeth has just launched a new line of Vibrant Oats that is basically unicorn food . . . in real life!
The brand uses bright antioxidant ingredients to give the oats a beautiful color that may just wake you up — no caffeine necessary. The recipe combines gluten-free oats with quinoa, flax, and chia, and the cups even have a small container of the Ancient Grain Granola on top to add to your oatmeal for a crunch. The new line of Vibrant Oats contains up to eight grams of protein and seven grams of fiber, and the product is gluten-free and vegan. The best part is the oats are lightly sweetened with coconut sugar, so there are no refined sugars.
When we asked Elizabeth Stein, the CEO and founder of Purely Elizabeth, about the inspiration behind launching Vibrant Oats, she told POPSUGAR, "From the beginning, our goal at Purely Elizabeth has been to elevate familiar foods by combining nutrient-rich and superfood ingredients into delicious recipes." And let me tell you, she and her company are certainly elevating oatmeal that can tend to be bland and repetitive by adding turmeric, pitaya, and spirulina. "The latest launch of our Vibrant Oats incorporates trend-forward ingredients in a convenient, accessible, on-the-go, single-serve oatmeal cup," she told us.
Currently, Vibrant Oats is only available online, but it will be available at retailers nationwide soon. Now, the real question is: how do they taste? On to the taste test!