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The next breakfast pastry to take over NYC (and influence the world) had to be The Bagel Store's rainbow bagels with Funfetti cream cheese. 2016 has been about viral foods that are more Instagrammable than tasty. Such is the case with the rainbow bagels. Our reviewer thought they smelled and tasted like Fruity Pebbles, and the schmear is akin to cream cheese frosting. If you can't get to NYC to taste, we created a DIY rainbow bagel recipe with legitimate butter-flavored cream cheese.