The contouring craze. The coconut oil takeover. The power of makeup trend. Between the variety in artistic makeup expression, new products, and stereotype-breaking models, 2015 brought a new and improved version of modern beauty.
Some say all good things have to come to an end. But we don't think this beauty upswing will phase out — even if last year did. We're expecting 2016 to be another important year for beauty, and though we can't predict exactly what we'll see . . . we do have some guesses.
Get ready for new celebrity product lines, off-the-runway trends, and stylish cuts — there's more to come, and it's all happening in 2016.